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INSTASTART magazines are dispatched by the Publisher within 1 week of you placing the order. Non INSTASTART magazines subscription take 4-6 weeks time for the subscription to start. This is an Indiamags process Innovation. Free Delivery - There are no extra delivery charges for this magazine. All issues of your subscription and gift if any are dispatched directly by the publisher.

BW Marketing Whitebook

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BW Marketing Whitebook

Language: English  |  Publisher: BW Businessworld  |  Frequency: One Time
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  • Cover Price
  • Rs 499
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  • Offer Price
  • Rs 449
  • 11% OFF
  • 1 Issues

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THE MARKETING WHITEBOOK :

This handy manual is based on current studies from the country's best-known consulting firms and market research agencies. Anchored by perceptive columns from experts, this easy-to-navigate volume is divided into three broad sections:

The Indian Marketscape: A macro view of the country, giving an economic, social, and infrastructural picture of this nation

People and Places: Meet the diverse Indian consumer, and what drives her choices

Changing Consumption Patterns: A look at the changing dynamics that will shape the future of the Indian marketplace


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